MANAGING PERSONAL SELLING ACTIVITIES IN A MODERN ENTERPRISE. Limes-plus, [S. l.], v. 18, n. 1, p. 123–149, 2024. DOI: 10.69899/limes-plus21181123c. Disponível em: https://limes-plus.com/index.php/lp/article/view/107.. Acesso em: 26 may. 2026.